Adidas x Karlie Kloss x The Fabricant x Patternbase

February 15, 2021 — My submission for the Adidas x Karlie Kloss x The Fabricant Design Challenge.

The Fabricant joined forces with global sportswear company Adidas and supermodel Karlie Kloss to challenge creators to design their own version of the Wind.RDY Parka Jacket, from the adidas x Karlie Kloss collection. The twenty best creations will be selected to be auctioned in blockchain, with 50% of the proceeds being reverted to the creator and 50% donated to Kode with Klossy – the non-profit founded by Karlie Kloss that creates learning experiences and opportunities for young women to pursue their passions in a technology driven world. ​

I wanted to create a look that was both feminine and functional, that could be worn any time of the year. I have created three original prints for this challenge. The first is a Bauhaus-inspired black and white geometric pattern, surrounded by lush red roses. The model's jacket has a metallic finish that reflects glints of sunlight as she runs. The flat floral print is meant to bring a feminine contrast and pop of color to her camouflage leggings, mixing prints in a sophisticated way. Her boots feature placed rose vines, tying the look back to her jacket. I gave the model a bold eye and deep red lip, with a flash of blush to accent her natural glow.